ShinyHunters extortion gang breached Mixpanel analytics vendor on November 8th, 2025 via SMS phishing (smishing) attack. They claim to have stolen 94GB of data containing over 200 million records (201,211,943 records) of historical PornHub Premium member data from 2021 or earlier. The stolen data includes email addresses, activity types (watched/downloaded videos, viewed channels), location data, video URLs, video names, keywords, search histories, and timestamps. The breach affected multiple Mixpanel customers including OpenAI and CoinTracker. Mixpanel disputes the data originated from their November 2025 breach, stating the data was last accessed by a legitimate PornHub parent company employee account in 2023.